The Shape of Data Protection: Mobile Device Management Intersects the Security Dome

The explosion in wireless technology and applications, smart portable devices, and the Internet of Things (IoT) has made our lives easier, businesses more productive, and access to data and each other ubiquitous. But, that same explosion brought with it increased opportunities for hacks, malware, data leakage, skimming, shimming, and eavesdropping at levels never seen before, leaving enterprises looking for ways to protect themselves.

On the Road from BYOD […]

Unpacking the Canadian Consumer Retail Research Report

Consumer Retail Shopping

The Canadian Consumer Retail Research Report, a recent study conducted in 2017 by WisePlum (also available through the Retail Council of Canada) set out to answer four basic questions:

  1. What drives preferences for where consumers purchase?
  2. Which drivers are within a retailers control? Which are not?
  3. […]
By |2018-05-10T14:11:24+00:00April 24th, 2018|Categories: Retail|Tags: , , , , , |

The Future of Retail

In Mediaplanet’s The Future of Retail campaign, we talk about the new rules for the changing retail game, and which key areas brands need to focus on to protect their bottom line.

In the campaign, you can learn from celebrities, influencers and thought leaders across every sector of the retail industry. The campaign was distributed through USA TODAY on March 30th, 2018 and is published online.

For the […]

By |2018-04-05T12:03:54+00:00March 30th, 2018|Categories: News, Retail|

Acceptable vs. Creepy: Private Data Sharing Depends on Rewards

How many of you have seen Minority Report? There’s a scene where Tom Cruise is running through a mall. As he passes a digital sign, it shows him a strangely specific, personalized message extracted from his personal data profile. The first thought that came to mind was, “Wow, that’s cool”. Then I reverted to the emotional response: “That’s really creepy.”

But why do we feel that way?  Well, for one, we hear of retailers being […]

Imprecise Locationing, Like Imprecise Baking, Will Leave Your Indoor Positioning Data Flat

Indoor Positioning & Baking
Be honest: You’ve misread a recipe before. Maybe the 2 teaspoons measurement was mistaken for 2 tablespoons. Or you accidentally substituted baking soda for baking powder. You’re then left with an unfortunate batch of flat, slimy cookies.  Not appetizing. The same goes for indoor positioning data. Forget the old age of Wi-Fi positioning. There’s a better way.

As with baking, indoor positioning requires precision. Take […]

Amazon Prime Day Takeaways and Reaction

By Joe Keenan

Published July 12th 2017 on Total Retail.

This past Tuesday was Amazon Prime Day, the online retailer’s third annual global shopping event exclusively for its Prime members. The day brought positives and negatives for Amazon, as it looked to further cement its position as the leading online retailer in the market.

Let’s start with the positives:

  • Amazon is reporting Prime Day was its “biggest day ever,” […]

Bricks-and-mortar retailers hold firm against online competitors

Real store fronts still account for 94 per cent of consumer spending and provide a solid foundation for mixed-use urban development

By Frank O’Brien

Published July 10th 2017 on Western Investor.

If you want to see how bricks-and-mortar retail can withstand the onslaught of the Internet, look to the eyeglass business.

In the past few months, several new eyewear companies have opened street-front locations in Vancouver, including outlets by French lens manufacturing giant Essilor, […]

Tech company taps into consumer behavior to aid brick and mortar stores

Published July 5th on REFI.

Listen to the podcast

Inpixon, a tech company that utilizes sensor and data analytics to help brick and mortar retailers promote a better experience for customers, is hoping to better connect consumers with bricks and mortar stores. “To make properties more connected with customers is part of the retail revolution,” said Souyma Das, chief marketing officer of Inpixon. “Amazon is an example of […]

By |2017-07-06T13:27:22+00:00July 5th, 2017|Categories: analytics, Retail|Tags: , , , , , , |

Retail 4.0: Reimagining the Modern In-Store Shopping Experience

Published June 30th on RIS.

Headlines of late have been littered with doom and gloom for brick and mortar retailing.  Storied brands have been closing stores across the country, and pictures of malls that look like ghost towns are everywhere.   Don’t be too quick to write off shopping malls though.  Thanks to some amazing technology advances, retailing 2.0 is coming to a mall near you and if […]

By |2017-07-06T13:29:39+00:00June 30th, 2017|Categories: analytics, Retail|Tags: , , , , , , |

RECon 2017

ICSC RECon is the world’s largest retail real estate convention with more than 37,000 attendees representing 58 countries who gather for power deal making, endless networking, and innovative education.

Inpixon attended RECon 2017 May 21st – 24th. We showcased the power of indoor positioning analytics and how to monetize data-driven intelligence for retail spaces.

We first began our journey to Vegas […]